SAVVY - Action Recommendation

Capability 02 · Know what to do

Action Recommendation

Best course of actions based on data and best practices. Savvy builds one micro-journey per customer, per cycle — across three motions.

Open new customers.

Get more from the ones you have.

Protect what is leaking away.

Lead generation and approach building run through one pipeline, so every recommendation carries the same context, guardrails and audit trail.

Lead generator

Online research with Amity's LBM to find potential leads.

Context builder

One clear picture per customer.

Eligibility guard

Rules, consent, credit and capacity.

Offer composer

Selects products and promotions.

Journey builder

Channel, message, or a rep visit.

Journey simulator

Mock-runs before release.

Journey orchestrator

Sequencing, release gate, audit trail.

Journey analytics

Outcomes feed the next cycle.

Engine behind the scene

Lead generation runs online research through Amity's Large Behaviour Model to surface potential leads and hidden market insight your CRM never held.